Where Structure, Skills, and Coaching Finally Work Together

Most SMBs don’t struggle because they lack ambition—they struggle because their sales efforts operate in disconnected parts. Training is hidden in one place. Coaching lives somewhere else. Sales Playbooks don’t exist or sit on shelves collecting dust.  Assessments, hiring, sales leadership, CRM workflows, and sales process design all run in isolation. Nothing is aligned, nothing is repeatable, and nothing produces predictable results.

That’s exactly why we created The Sales Growth Imagination (SGI) Certified Operating System – a unified, end-to-end structure that brings skills, process, talent, and leadership together into one integrated approach.  It aligns everything your sales team needs to execute consistently and everything your leadership team needs to measure progress and scale revenue.

The SGI Performance System blends the strength of Rain Group training, OMG Sales Assessments, SGI Coaching, Sales OS workflows, Amplify talent management, and Sales Xceleration leadership into one powerful model. Instead of pieces working independently, everything now works together toward predictable, sustainable growth.

The Six Pillars – SGI Certified Operating System

1. Skills That Stick – Rain Group Training

Sales training only matters if it changes behavior. Rain Group’s proven curriculum gives your team the essential skills for modern selling—prospecting, consultative conversations, opportunity management, and value communication. These skills aren’t taught once and forgotten; they are reinforced weekly inside the SGI activity system, so they actually become habits that drive revenue.

Sales Growth Imagination Sales Coaching, OMG Assessments and Rain Group eLearning

2. Clarity with Data – OMG PXT & TTI Sales Assessments

You can’t coach or hire effectively without truth.

OMG’s Sales Assessments reveal selling competencies, weaknesses, strengths, motivations, and fit for role.

This data becomes the foundation for individualized coaching plans, more productive team development, and stronger hiring choices—reducing turnover and increasing consistency across the organization.

Amplify Hiring, OMG-TTI-PXT Sales Skills Assessments, Rain Group Training & Sales Growth Imagination Coaching

3. Repeatable Funnel Activity – Coaching + OS Workflow

Random activity creates random results.

The SGI Performance System transforms your funnel into a repeatable set of measurable activities across every stage:

  1. Lead
  2. Qualification
  3. Presentation
  4. Proposal
  5. Virtual Build
  6. Close
  7. Order Fulfillment
  8. Won/Lost Analysis

SGI Coaching reinforces execution every week, while Sales OS workflow design ensures your CRM tracks the right activities at the right time—creating visibility, accountability, and predictable performance.

Repeatable Funnel Activity to build a Sustainable Sales Model

4. Right People in the Right Seats – Amplify Talent

Sales systems fail when talent doesn’t fit the role.

  • Amplify provides sales-focused talent management that helps you hire, align, and develop people who match your model.
  • Plugging OMG insights into the hiring process ensures that the people you bring into your organization can execute inside the SGI Certified Operating System from day one.
Hiring and On-Boarding New Reps with Rain Group Training and Sales Growth Imagination Sales Coaching

5. Leadership, Fractional Expertise & Full Sales Discovery

Systems don’t run themselves, leadership does.

  • Sales Growth Imagination provides fractional sales leadership
  • Builds accountability, coaching rhythms, compensation plans, and strategy execution through Sales Discovery Process
  • 4.0 Assessment, Gap Analysis, Prioritization of Gaps, SOW Deliverables
  • Ensure your SGI Certified Operating System isn’t just launched but becomes the new operating model for your

Revenue engine with scalable sales growth that drives predictable business outcomes

4.0 Assessment, Sales Gaps Analysis, Sales Discovery Report -Sales Strategy, Methodology, Analysis & Sales Organization

6. Strategic Roadmap – Sales Playbook Builder AI

This is the gap the Sales Playbook Architect-in-a-Box System solves.

It’s a four-phase journey designed to help business owners, CEOs, and sales teams build a high-performing, AI-enabled sales engine—one that starts with clarity and evolves into a disciplined, measurable, scalable revenue growth system.

  • Standard Sales Playbook
  • Advanced Sales Playbook
  • Customized Architect-in-a-Box Sales Playbook
  • Sales Acceleration Framework Customized Sales Playbook for Predictable Growth
  • Make Your Sales Playbook a Living Document – Refresh or Upgrade Path Annually

Together, they form a modern, scalable pathway that transforms the way SMBs grow sales.

Sales Playbook – There’s a Playbook for Everyone – Ultimately you need a Path with Refreshing Capability Each Year

Everything Finally Works Together

When all six pillars align, you no longer have isolated programs, you have a fully integrated sales growth Revenue Engine.

  • Amplify hires the right talent.
  • OMG, PXT and TTI reveals how to develop them.
  • Rain Group Training builds their skills and transforms sales teams
  • SGI operationalizes their behaviors with repeatable funnel activity
  • Sales Growth Imagination leads the Full Sales Discovery
  • Certified Operating System driven by a Sales Playbook that becomes a living teammate
Introducing our NEW Sales System – Sales Xceleration Framework for Predictable Sales Growth & Business Outcomes

The Outcome is simple

Repeatable, and scalable sales growth—Predictable Business Outcomes